Coming to the App Store soon

Your AI assistant that
actually does things.

Boux makes phone calls, sends emails and handles your bookings. A proper personal assistant, right in your pocket.

See how it works
Makes calls Sends emails Books meetings Reservations

Everything a personal assistant does.
None of the hassle.

No setup required. No accounts to link. Install, subscribe and your assistant is ready to go.

Phone Calls

Boux calls restaurants, GP surgeries and businesses on your behalf using a natural-sounding voice. Every call is transcribed and saved.

Email Management

Give Boux its own email address. CC it on any thread and it will read, summarise, draft and send replies on your behalf.

Calendar & Scheduling

Boux books, reschedules and cancels meetings for you. It spots conflicts, builds in buffer time and sends you a briefing before each one.

Bookings & Reservations

From restaurant tables to GP appointments and travel enquiries, Boux handles it all with a quick call or email.

Morning Briefing

Start each morning knowing exactly what the day holds. Your calendar, tasks and anything that needs attention, before you've had your first coffee.

Automations

Choose from 15+ ready-made routines. Chase invoices every Monday, get a weekly summary of your emails, follow up on anything that's gone quiet.

For people who'd rather not
deal with admin.

💼

Busy professionals

Stop spending your afternoons chasing replies and waiting on hold. Boux handles the calls, the bookings and the admin so you can focus on what you're actually paid to do.

🏪

Small business owners

Running a business is hard enough without drowning in phone calls and inbox chaos. Boux handles your comms so you can focus on growing things.

😰

People with phone anxiety

Never dread picking up the phone again. Boux handles every call on your behalf, from NHS appointments to letting agents, so you never have to wait on hold.

🌍

Non-native speakers

Don't let language hold you back. Boux speaks naturally on your behalf so everything gets handled properly, first time.

Our hassle-free approach.

No accounts to link. No configuration needed. Just install and you're good to go.

1

Download the app

Install Boux from the App Store. No forms to fill out, no email to verify, nothing to link up.

2

Subscribe with Apple Pay

Pick Base or Pro and pay in a single tap. Your dedicated UK phone number and email address are ready straight away.

3

Start giving instructions

Just tell Boux what you need, by voice or text. It makes the calls, sends the emails and sorts the bookings.

Common questions.

How does Boux make calls on my behalf?

Boux places calls using a natural-sounding AI voice. Give it the instruction and it handles the full conversation. You get a full transcript and outcome summary straight afterwards.

Do I need to link my email or calendar?

No. Boux gives you a dedicated phone number and email address. No account linking, no OAuth, no API keys. Just install and go.

Is my data private and secure?

Yes. All conversations and transcripts are encrypted in transit and at rest. Your data is never sold or shared. Delete everything from the app at any time.

Can I cancel anytime?

Absolutely. Both plans are monthly subscriptions through Apple Pay. Cancel directly from your iPhone Settings with no cancellation fees and no awkward emails.

Simple, honest pricing.

Two plans. No hidden fees. Cancel anytime.

Base
TBD

Everything you need to get started.

  • 150 messages / day
  • 10 images / month
  • 5 voice minutes / month
  • Dedicated phone number
  • Dedicated email address
  • All automations
Pro
TBD

Unlock the full assistant experience.

  • 1,000 messages / day
  • 100 images / month
  • 60 voice minutes / month
  • Dedicated phone number
  • Dedicated email address
  • All automations
  • Bring your own API keys
  • Spend limit controls

Ready to get your time back?

Join the waitlist and be the first to try Boux when it launches.